The way that I see this is that there are 4 things a Network Marketer needs to do in order to build a successful business and make money. All the other activities are secondary and supportive to the first 4.
The challenge come in the learning curve. When you are starting out in your business I see many people make the mistake of wanting to know everything before they start anything. Subconsciously they know that this will not make them money but their fear of going out of their comfort zone stops them from doing the things they know they should be doing. These might be obvious and simple things but I suggest you don’t ignore them. What most of us spend our time doing- organizing our desk, “educating” ourselves
1. Generate leads- This is the life blood of your business, without it you will fail. This is one of the most important skills you must learn and you must learn to teach. I failed at this in the beginning. Especially since my sponsors told me all I needed was two people. I don’t care in what Networking company you are in-without leads your other activities will be impossible to accomplish. Without anyone to show the business model, sell products or plug in you will have no business. A quick word of advice. When I found out that if I did not learn this skill my business would fail I searched far and wide. I came across so many ideas that it was overwhelming, silly me I was jumping from idea to idea and never getting anywhere for months. It was not until I focused on one or two ways that I started to notice any progress. I think most people have to go through this process to find where they are going to be comfortable but I suggest that the sooner you do the faster it will go.
2. Sell the business- At first selling your business might be just showing them a company video, then having your sponsor show the business for you, or taking them to a home meeting. The faster you learn how to show the business the better results you will get.
3. Sell the products- If your company does not sell products and/or services you are in a pyramid scam. Any legitimate business needs to sell good and/or services. Whether that is gold coins or legal services.
The money to pay the distributors needs to be generated from selling the products to end consumers of some sort.
4. Plug People In- This is the only way to build lasting residual income. Plug the people into the system whether you need to create it or the company has one for you. It is all about systems of duplication. Try not to do anything that can not be easily duplicated. If you do create something that is not duplicatable make sure that it can be automated and that eventually everyone in your organization can benefit from it. If not you will find yourself working in your business and not on your business. You will find that you just created a job instead of a business that you can leave. If you want to create long lasting residual income you need to make your business independent of yourself or become an investor with the money from your business.
These are the four basic money making skills in Network Marketing. Learn them, master them and teach them and your business will explode bigger that you wildest dreams.